ZEROBASEONE: The Viral Success of 'BLUE' in 2025

Feb 26, 2025
Han Ga-in
ZEROBASEONE: The Viral Success of 'BLUE' in 2025

ZEROBASEONE has returned with an explosion of blue color on the music scene. Their fifth mini-album 'BLUE PARADISE' not only marked a milestone by selling over 1 million copies on its first day, but also unleashed a global fever on digital platforms. We analyze every detail of this phenomenon that is redefining contemporary K-pop.

# Historic Records from Day 1

February 24, 2025 will be etched in K-pop history: 'BLUE PARADISE' sold 1,013,825 copies in its first 24 hours according to Hanteo Chart. This achievement makes ZEROBASEONE the first male group to achieve five consecutive albums surpassing million sales since their debut in July 2023. The Korean community on forums like Instiz and Theqoo highlighted: 'They are record-breaking machines! Each comeback exceeds our expectations'.

# Global Domination on Music Charts

The title track 'BLUE' swept simultaneously on MelOn (#42), Bugs (#1), and Chinese QQ Music (#1). On iTunes, it reached the World Top 3 and led in 12 countries including Vietnam and Turkey. Latin American fans commented on Twitter: 'Our charts were dyed blue! It's addictive from the first beat!'. The music video surpassed 15 million views on YouTube during its first week.

관련 이미지

# The Magic Behind the 'BLUE' Concept

The MV teaser revealed on 02/22 showed a cyberpunk aesthetic with aquatic elements. Choreographer Choi Youngjun incorporated fluid movements that simulate waves, creating what fans call 'the most hypnotic choreography of the year'. On Reddit, they highlighted: 'Matthew's transition to the center with that water effect was cinematic'.

# Global Fandom Reaction

Worldwide trending topics on X included #ZEROBASEONE_DEVIL_GAME and #DoctorDoctorChallenge. On Chinese Weibo, related hashtags exceeded 200 million views. Spanish communities organized flashmobs in Madrid and Barcelona synchronizing the 'BLUE' choreography, sharing viral videos with more than 500K retweets.

관련 이미지

# Musical Innovation and Deep Lyrics

Producer Kenzie combined retro synthesizers with modern trap beats. The lyrics explore youth melancholy using oceanic metaphors: 'You are my deep blue that I will never be able to contain'. Genie Music analysts noted: 'They have created a new subgenre - melancholy EDM'.

# Upcoming Projects and World Tour

After their presentation on M Countdown on 02/27, they announced additional dates for their 'TIMELESS WORLD' tour including Mexico and Spain. Spanish forums like HallyuMania are already organizing support projects with giant banners for their possible visit to Madrid in June.

ZEROBASEONE
K-pop
BLUE PARADISE
Music records
Global fandom